About Kristen Whiteley

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So far Kristen Whiteley has created 57 blog entries.

COVID-19 Amazon News Updates

By |2020-07-07T16:28:37-07:00May 28th, 2020|Blog|

With the continued uncertainty around Covid-19 and with what seems to be the daily news cycle around Amazon changes, our Channel Key team is closely monitoring the effects that COVID-19 is having on the Amazon landscape and we want to make sure we keep everyone fully up-to-date on these changes to help you navigate these [...]

Fulfillment By Amazon vs. Fulfillment By Merchant

By |2020-04-21T20:27:39-07:00April 21st, 2020|Blog|

Is Fulfillment By Amazon (FBA) or Fulfillment By Merchant (FBM) Best for Your Business? The goal when developing your Amazon strategy is typically to increase sales and grow your bottom line. One of the main choices that need to be made when deciding to sell on Amazon is whether to sell your products through Fulfillment [...]

#1 Amazon Channel Management Agency

By |2020-04-17T22:44:31-07:00April 17th, 2020|Blog|

 Discover the Benefits of Partnering with An Amazon Channel Management Agency COVID-19 has impacted millions of people and businesses around the world. Many brands are leaning into winning eCommerce channels like Amazon to remain operational. During these uncertain times, businesses need to consider fulfillment operational changes in their strategy. Our primary goal at Channel Key [...]

Amazon Buy Box % Share

By |2020-04-13T23:01:06-07:00April 13th, 2020|Blog|

Buy Box Importance The Buy Box plays a strategic part for sellers on Amazon. In many instances, the Buy Box is the point where many customers begin adding items to their shopping carts leading to an increase in sales for some sellers. The Buy Box can be thought of as your final e-commerce sales funnel. [...]

The Dynamics of Innovation Amid COVID-19

By |2020-04-02T18:32:15-07:00April 2nd, 2020|Blog|

Exploring how innovation transforms industries, suggesting a strategic model to help brands and manufacturers adjust to ever-shifting market dynamics The goal of Innovation is to create more effective processes, products, and ideas. Creating dynamic products can act as a catalyst that can enhance your business growth and can also help businesses adapt to a rapidly [...]

Transitioning from Vendor Central (1P) to Seller Central (3P)

By |2020-04-01T22:03:41-07:00March 27th, 2020|Blog|

As a direct result of the COVID-19 virus and the increase in orders for products such as household staples and medical supplies, as well as other high-demand products, Amazon announced on March 16, 2020, that they will be temporarily prioritizing products coming into their fulfillment centers through April 5, 2020, to more quickly receive, restock, [...]

Selling on Amazon: Are You Cannibalizing Your Own eCommerce Business?

By |2020-07-06T20:00:51-07:00March 24th, 2020|Blog|

Selling on Amazon may seem like a no brainer to most but, there are those brands out there that are hesitant to join the wave. One question that our Channel Key team is hearing surface from brands and manufacturers is, will selling on Amazon cannibalize my eCommerce business? Brands worry that if they start selling [...]

Amazon Shipping Impact Temporarily Prioritizing Products Coming Into FBA

By |2020-03-24T17:31:46-07:00March 20th, 2020|Blog|

Recently Amazon announced that they will be temporarily prioritizing products coming into their fulfillment centers. The eCommerce giant said that they will be closely monitoring the developments of COVID-19 and its impact on their customers, selling, partners, and employees.  As a result, to an increase in online shopping some products such as household staples and [...]

Amazon 1P to 3P Transition

By |2020-03-26T23:24:29-07:00March 17th, 2020|Blog|

Defining Your Amazon Strategy - 1P to 3P Transition Your supply method selection is a very important part of the foundation of your Amazon business. Although Vendor Central (1P) and Seller Central (3P) provide similar marketing capabilities there are still many factors to acknowledge with your supply distribution relationship. Companies operating as first-party vendors sell [...]

Need an Amazon Consulting Agency? We Got You Covered!

By |2020-02-14T23:22:12-08:00February 14th, 2020|Blog|

At Channel Key, what breeds success are the relationships we build with our clients to deliver attentive service. We offer more than a one-size-fits-all approach to Amazon marketing. We conduct market research analysis and use our extensive e-commerce experience to create online shopping environments that thrill customers and drive sales and referrals. We provide a [...]