Building a successful business on Amazon requires a lot of work. In addition to the company’s ever-changing protocols, there are currently 2.5 million sellers competing across all Amazon marketplaces. It’s not just a matter of being on the platform; it’s a matter of distinguishing your brand from your competition. Business owners who are serious about growing their brand on Amazon will inevitably need help. Thus, the following question always arises: should you build an internal Amazon team or partner with an agency? The right answer will depend on the size of your business, your available resources, your experience with Amazon, and – most importantly – your goals on the marketplace.
SELLING ON AMAZON: THE 2021 INTERACTIVE GUIDE