COVID-19 has changed the way many people shop. A recent Mastercard SpendingPulse report found that e-commerce sales jumped by nearly 93% in May of 2020, while a PYMNTS.com report found that 4 out of 10 people are now buying retail goods online. Given this boost in e-commerce, along with a pandemic that continues to impact
Most states in the U.S. currently have some type of face-covering mandate in place to prevent the spread of COVID-19. Even if these are lifted, items like face masks and gloves are likely to remain popular preventive measures for the foreseeable future. Naturally, many businesses are seeking to capitalize on this increased demand by selling
Amazon is a wide-open marketplace and your brand is your identity in the marketplace. Today, businesses compete in a global economy. Since there are thousands of businesses or brands that may be similar to yours, how does your brand stand out from the others? Identifying the unique value of your offering is a good start
With the continued uncertainty around Covid-19 and with what seems to be the daily news cycle around Amazon changes, our Channel Key team is closely monitoring the effects that COVID-19 is having on the Amazon landscape and we want to make sure we keep everyone fully up-to-date on these changes to help you navigate these
When it comes to selling premium-priced products on Amazon, the market can seem a little daunting. Most Amazon customers are looking for lower prices on items they shop. However, there is a market for high-end products. Customers are willing to pay a higher price for an item that has substantial value and quality craftsmanship. Brand
Is Fulfillment By Amazon (FBA) or Fulfillment By Merchant (FBM) Best for Your Business? The goal when developing your Amazon strategy is typically to increase sales and grow your bottom line. One of the main choices that need to be made when deciding to sell on Amazon is whether to sell your products through Fulfillment
Discover the Benefits of Partnering with An Amazon Channel Management Agency COVID-19 has impacted millions of people and businesses around the world. Many brands are leaning into winning eCommerce channels like Amazon to remain operational. During these uncertain times, businesses need to consider fulfillment operational changes in their strategy. Our primary goal at Channel Key
Buy Box Importance The Buy Box plays a strategic part for sellers on Amazon. In many instances, the Buy Box is the point where many customers begin adding items to their shopping carts leading to an increase in sales for some sellers. The Buy Box can be thought of as your final e-commerce sales funnel.
Exploring how innovation transforms industries, suggesting a strategic model to help brands and manufacturers adjust to ever-shifting market dynamics The goal of Innovation is to create more effective processes, products, and ideas. Creating dynamic products can act as a catalyst that can enhance your business growth and can also help businesses adapt to a rapidly
