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Amazon Marketing & Listing Optimization Tips

Prime Day’s Done-Now What?

If you’re like many brands and businesses right now, you’re probably taking a moment to relax and catch your breath after months of strategizing and preparation for Prime Day, the largest online retail day of the year so far. But before you either put up your feet or switch gears to Q3/Q4 programs and plans,

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Priming the Pump…for Prime Day

Simple Strategies for Maximizing Your Returns Prime Day is upon us. The single biggest e-commerce event of the year so far on the single biggest e-commerce platform in the United States to date. So no pressure, then. Actually, yes, lots of pressure – and with good reason. Prime Day sales in 2018 exceeded $4 billion,

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More Warning Signs For Amazon Small Vendors-Speculation Mounts

Two months ago Amazon caused a tidal wave of concern and endless questions from small vendors when the e-commerce giant canceled weekly purchase orders from small vendors across the board with no notice. The directive was clear: smaller sellers needed to move to Amazon’s third-party marketplace and manage their own direct to consumer sales themselves.

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Walmart Doubles Down: Free Next Day Shipping

What’s It Mean, What’s the Impact? When Walmart does something, everyone takes notice. Or they should. If you’re a brand or business selling online, it’s critical to watch what’s happening right now – and coming to an internet near you very soon. What are we talking about? Walmart announced a move to free next-day shipping

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Mind Your Store, Ignore The Storm

Why Online Retailers Need to Focus on their Brands, Businesses, and Storefront to Win on Amazon! It’s been a choppy, stormy month that’s left many Amazon retailers out at sea. First, we had the announcement that Amazon would stop – or was immediately stopping – the purchase of products from suppliers and encouraging, if not

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Winning the Amazon Search Bar

Understanding Amazon’s All Powerful A9 Search Algorithm You hear it everywhere. How the best content and optimization strategies can really help brands stand out against online competition. It’s true, they can. But when it comes to the millions of competing brands, businesses and storefronts on Amazon, only one thing drives sales, Amazon’s own A9 algorithm.

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Amazon Trends and Topics to Watch out for in 2019!

It’s hard to believe we’re well past the Q4 craziness and are already halfway through Q1.  With that being said, we thought it appropriate at Channel Key to share some of the big trends and topics we’re monitoring closely for 2019 that will have big impacts on Amazon business’s (positive and negative) in the coming

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How to Leverage Amazon Marketing and Promotions to Drive Business Forward

On Amazon, marketing and promotions are a must. Here’s the deal. While Amazon puts your product in front of millions of potential customers, your product will compete against potentially millions of other Amazon products. Any brand that has a product on Amazon and wants to succeed must leverage marketing and promotions to drive brand and

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